IQOS ILUMA i Prime Midnight Black Device

Black is the finish that sells, and on ILUMA i PRIME it does more work than usual. Anodised aluminium under a textured wrap turns what would look like a default choice on a plastic device into something deliberate the reason Midnight Black consistently moves fastest across the ILUMA i PRIME range.

Underneath, this is the most capable device IQOS currently makes. FlexBattery in its default Performance Mode allows up to three consecutive sessions of up to six minutes each, or two if you use Pause Mode on one of them. Switch to Eco Mode through the IQOS app and the Holder is set for a single use per charge, extending battery life between top-ups.

Pause Mode is the feature most people end up using daily. If you are interrupted mid-session, tap the Touch Screen and the experience holds for up to eight minutes rather than wasting the stick available during the first three minutes or eight puffs. AutoStart begins preheating on insertion and AutoStop ends the session on removal. SMARTCORE INDUCTION heats from inside the stick, so there is no blade, no residue and no cleaning.